If you look as a visitor, it looks fab, and in the source the h1 is near the top. But they have used absolute positioning to shift the h1 into a scrolling marquee to the bottom of the rendered page.
To me this is 100% spammy (Google has said it does not like this sort of thing..)
Does anyone hear think this is a good way to go, or its something best not done..
The second part to this post…
So in an ideal world you would have the h1 at the top of the page, some p, h2’s and p’s etc..
With Html5 we have the tag <header> so you end up with
From experience I know although Google will accept multiple h1’s, it only really takes notice of the first one…
What Im unclear with is the role of <header> in the ranking process…
idea 1 – <header> and <footer> are considered as ‘page content’ and therefore when you are constructing seo content you need to make sure the ‘seo’ is spread over the entire source code (including header).
idea 2 – <header> is considered a hint for the content in <section/article> and therefore the important h’s for seo need to be in the <section/article>
Now the reason this is important…
with idea 1, you would want a <h1> as your first line in the source (after <header>), with as little furniture before getting into the article., you would also have the <h> in the section as a <h2> and not <h1> because that’s already been specified.
With idea 2, you would avoid <h’s> in the <header> and only start SEO markup in the <section/article>, but this would mean the seo may be below the fold… (But Google would be ‘ignoring’ the header part so its not so much of a concern.)
In my main site I have followed idea 1 and its been quite successful, but there are sites out ranking me, which are following more the idea 2.
I want the site Im working on to be more design orientated, but its important it ranks well.
I use a couple of technical SEO products which look at on-page content, but they scan as a whole so don’t give the breakdown of <header> v <section> etc.. So although I get a lot of green ‘ticks’ I’m wondering if Im missing the point..
Advise would be welcome.
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