Context: I sell specialty candles online. Ship to continential 48, and I'm interested in stepping up my advertising. The candles are cheapish to ship, and I have a good margin on them, so I'm open to serving people across the country with the ads, but I want to utilize zip code level geotargeting. The catch is I'm not exactly sure how to pick which zip codes to target. Was curious if folks:
1) Have a way of picking zip codes thats easy to do myself OR
2) Outsource this OR…
Question about geotargeting ads for my online store
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